Teach Lola is based on the need to strengthen relationships between the younger and older generation seemingly divided by technology. More and more young people communicate using new tools that the older generation is not familiar and is uncomfortable to use. Continue Reading »

Lola Techie

How often do you see a Lola stealing the spotlight in what seems like a youth-oriented lifestyle such as the Internet? Bayan Telecommunications (Bayan) introduced an internet-savvy character, Lola Techie, in their latest TV commercial that’s now airing nationwide.

Lola Techie proves in this TVC that once seniors go online, they are just as enthusiastic as younger users—proving untrue the notion that the World Wide Web may just bore the elderly out of their wits. Continue Reading »