The adventure returns and it’s bigger the third time around, as Jollitown launches a brand new season! The multi-awarded hit TV show of leading fast food company Jollibee is back with even more magic and fun with the lovable gang of Jollibee, Hetty, Twirlie, Popo and Yum.

Jollitown Season 3 will continue to offer the fun and excitement that kids loved from the two previous seasons. Serving as an ally for parents to cultivate values, the show offers new learnings matched with exciting adventures, making the show truly a bigger and more spectacular experience than before.“We all know how kids are attracted to watching television shows especially during weekends,” said Albert Cuadrante, Jollibee Vice President for Marketing. “As young as they are, it’s important that they get to see a show that’s not only fun but is also filled with lessons and good values that they can pick up – something that’s present in every episode of Jollitown.”

Since it was launched in 2008, Jollitown has garnered high ratings and received a number of accolades including the Araw Values Awards and more recently, the 2010 Tambuli bronze awards as one of the Best Innovative and Integrated Media Campaigns.

“With the great response from kids based on ratings and the recognition from award-giving bodies that we received for the past two seasons, we know we have to make things better for Jollitown. We continuously want to provide quality programming that Filipino kids, as well as their families, would appreciate,” added Cuadrante.

As Jollitown takes on new heights, it continues to be the place where the true happiness for children reigns, positive values flow and camaraderie is encouraged. Explore the bigger, grander and more magical Jollitown Season 3 with Jollibee and the gang. Catch this season’s exciting episodes airing every Sunday morning from 8:30 am to 9:00 am on GMA.